Going Doorless
Metadata
Highlights
- Some apps require you to create an account to get started; one hopes they can be trusted with your data. With native apps, sometimes a link points directly to specific content inside the app, but an unlucky recipient might still find themselves figuring out where to go in order to find what was actually shared. What if instead of these complex steps, apps behaved more like the content we already share? What if they were as simple to pass around as articles, videos, or animated GIFs?
- This kind of ‘doorless’ app allows you to ‘show up and start using it’. It has no ‘app store’, in the same way there is no ‘article store’ or ‘podcast store’. You can send it in a way that the recipient sees what you shared, and then they can interact directly without other steps—as shareable as the other content we send to one another.
Going Doorless
Metadata
Highlights
- Some apps require you to create an account to get started; one hopes they can be trusted with your data. With native apps, sometimes a link points directly to specific content inside the app, but an unlucky recipient might still find themselves figuring out where to go in order to find what was actually shared. What if instead of these complex steps, apps behaved more like the content we already share? What if they were as simple to pass around as articles, videos, or animated GIFs?
- This kind of ‘doorless’ app allows you to ‘show up and start using it’. It has no ‘app store’, in the same way there is no ‘article store’ or ‘podcast store’. You can send it in a way that the recipient sees what you shared, and then they can interact directly without other steps—as shareable as the other content we send to one another.